Outlet JJ

Rebranding - 3D -  Publicity | 2020

Client and Goals

Outlet JJ is a sneaker store and distributor  in Mixco, Guatemala. Operating in a combined  retail and wholesale business model, the brand sells high quality sneakers at affordable prices for sneakerheads and civilians alike. 

Case Study Solution

We created a brand full of vibrancy and humor, a love letter to the history and roots of the underground sneaker culture. We created a collection of flat illustrations and 3D assets full of visual nods to sneaker history and the store's legacy; capturing its idiosyncrasies in the shape of inside jokes, stickers and stunning visuals that allow the brand to Keep It Real in both digital and physical contexts.

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Elysian Studio



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